A timeline to show the evolution of the pop video. I will be exploring the variety of media artists used to showcase their music throughout the decades
1940s: Bing Crosby
In the 1940s, Bing Crosby was the biggest star in the world. Fans saw him in films and T.V. specials including:
"White Christmas" (Film, 1954)
Bing Crosby had his own comedy television show , "The Bing Crosby Show" which aired from 1964-5.
1950s: Frank Sinatra
Sinatra replaced Bing in terms of popularity and while he also appeared on television, fans were also able to see Sinatra in concerts. A wave of female fans grew and were labelled "bobby soxers" (shown below)- they would attend concerts and manically scream as he performed.
1950s-1960s: Elvis Presley
Elvis Presley did concerts, but only in the USA. He was the first artist to really set trends in terms of hair and fashion. The image shows his iconic, slicked back hairstyle. His performance was also new, his suggesting hip movements were seen to be somewhat offensive to women and so some performances were filmed from the waist up.
Elvis Presley performing "Hound Dog" in 1956.
1960s: The Beatles
With the arrival of The Beatles came the arrival of the pop video. Alongside performances on TOTP, TV, concerts and film, The Beatles created the first music video.
"Paperback Writer" was their first video and soon after they made a video for "Rain", using the same setting except changing the focus from McCartney to Lennon. They included close-ups, lip syncing, link to the song's meaning and managed to promote the song and the band.
"Paperback Writer"
"Rain"
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